At its most basic, CSR (Corporate Social Responsibility) means that companies operate in a way that enhances their social, economic and environmental impacts on society. CSR strategies help companies create long-term value for all of their stakeholders.

But, we can’t talk about CSR without acknowledging that we are living in extraordinary times.

A pandemic that has sickened millions and killed hundreds of thousands continues to rage through the world, affecting disadvantaged communities many times more than affluent ones. There is enormous civil unrest and protest in the US – and spreading globally — shining a light on racism in all its forms and specifically on the killing of black men and women by police. We are facing an ever-increasing number of environmental disasters brought on by climate change. Unemployment, extreme economic hardship, deep societal divisions, and mistrust abound.

We must meet these challenges with all we have…working together, working hard, working with compassion for all.

And, things are happening! Companies, nonprofits, and individuals are quickly adapting to the moment. They’re rolling out audacious ideas in record time. Creating a more just future for all is starting to mean something. Ready to get involved? Let’s talk.

Janice Kuhn
Principal, Impactualize



You need compelling content to engage your stakeholders.

With our proven approach of research + interviews, we’ll create material that captures the importance of your work and inspires your target audience.

We can help you with:

  • CSR/sustainability reports using Global Reporting Initiative (GRI) Standards

  • Annual and impact reports

  • Grants, cases for support, and stewardship reporting

  • Marketing and sales materials

  • Surveys and nominations related to sustainability, workplace culture, Diversity, Equity & Inclusion

  • Articles, opinion and thought leadership pieces

  • Presentations and speeches

  • Pitches and proposals

  • Blogs, web content, and email appeals


(Strategy & Planning)

You want to get everyone on the same page so you can move forward efficiently and effectively. And, you want to do it in a way that inspires your stakeholders and reconnects them to your purpose.

We design Strategy Sessions that will help you:

  • Review the impact of your current activities

  • Benchmark yourself against others

  • Identify gaps

  • Find new opportunities and partners

  • Set and agree on priorities

  • Create a roadmap

You may already have set your strategy – Congratulations! – and are ready to start working on strengthening your reputation and brand.

We can help research and plan a successful mix of activities, content and timing:

  • Content calendars, including: newsletters, blogs and social media

  • Targeted marketing and communications campaigns

  • Thought leadership opportunities, including: panel pitches, podcasts and blog/article/op-ed placements


(Corporate Social Responsibility)

Companies like yours can thrive and make a difference by:

  • Creating volunteer and giving programs that mean something to your employees and attract new talent

  • Building strong community and nonprofit partnerships 

  • Decreasing your environmental footprint and setting ambitious climate goals

  • Collaborating within your industry to support systemic change 

  • Aligning your philanthropy and business strategies for greatest impact

  • And, most importantly, truly engaging with all your stakeholders

We can help you start your CSR journey, rethink your current programs or reinvent them.

Our go-to resources for CSR and the related worlds of philanthropy and ESG investing:

Just Capital

Sustainable Brands

Engage For Good

The Ethical Corporation

Inside Philanthropy

The Chronicle of Philanthropy

For Diversity, Equity & Inclusion, we recommend starting with the NeuroScience Leadership Institute 

Janice is one of the smartest, most organized and most diplomatic people I’ve worked with. She is fantastically skilled at communicating – with peers, upper management, partners and those who report to her. She leads projects with an understanding of the micro and macro issues, deadlines, personalities involved, and results needed. I hope to work with her again.”

Janice is a consummate networker and connector. She is passionate about bringing people together and using her talents to drive change. UPSTREAM is a small organization with a big cause, and Janice has provided insights, support and connections that have helped move our work forward.

Is Janice Kuhn the same smart, efficient, personable person who was my Assistant long ago in the glory days of ABC News? People change, you know. But not Janice – from what I hear, she’s only gotten better at getting the job done right and if, at 86, ABC rehires me, we go back together!

We love working with Janice! She shares our passion for the environment, biodiversity and sustainable development through innovative financing. In addition to her contagious optimism, Janice brings a deep network of contacts across sectors and is skilled at identifying potential collaborators. We also value her endless stream of ideas and look forward to our brainstorming sessions.

Janice is an experienced senior level professional with a very strong moral compass. She has a very high sense of honor and professionalism that remains consistent across whatever task or challenge she faces. Her charisma and sense of humor are also great attributes and professional assets.